One of the questions for any business is how to get out of obscurity – that’s one of Matt’s favorite mantras – so Jim asked him about the use of email prospecting for temporary staffing firms.
Is there some trick? Some cadence that will drive business? Or is it more like the forms on a website where we invite clients to give us details on a job order? We’re afraid to not have that on the website, but it rarely brings in leads.
What is the value of email marketing in today’s market?
